Toddlerhood gets real.

Go & Grow was Similac’s newest creation—a nutrition supplement for toddlers aged 12 to 24 months. Go & Grow helps parents make the most of the food that actually makes it into their child’s mouth.

Client
Similac

Product
Go & Grow Toddler Formula

Agency
Publicis

Copywriter
Kevin Egan

Director
Daniel Powell

Ikea Catalog Takeover

A custom catalog cover to bring the toddler mess home—sent direct to influencers in parenting and home decor.

Social Content

Various creations for Similac’s presence on Facebook.